Tuesday, January 15, 2008
What shall we name our baby?
Once we had the idea for the website and all of the features that were going to make it useful, we had to come up with a name. What name would let people know that we were a website jam-packed with kid-friendly activities, events, restaurants, stores and services in the Chicago Suburbs? What name would let people know that parents could rate and review kid-friendly business? What name would let parents know that they could search by location, rating, price, season or a dozen other criteria? What name would let parents know that they could get email reminders of upcoming events; or find the distance of a venue from their house; or win prizes in our monthly contest; or that they could sign up for our E-Ad Letter to get coupons and learn about sales. What name would let kid-friendly business in the suburbs of Chicago know those same things? We couldn't think of a good enough name. Finally, we turned to Jean's (my business partner) twin sister for help. Between the 3 of us we must have come up with 200 names. But Jan (Jean's twin) did it! She came came up with the name and so it has been since that day kidwinks.com. Could you have thought of something better?
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