Monday, January 14, 2008
Everything and the Kitchen Sink
We wanted to create a website that would share knowledge, parent to parent, about things to do and places to go with young kids. When I had my first son I felt like I was in a totally different world. There are so many things geared toward children, I had no idea! I didn't realize that there were channels on t.v. totally dedicated to children's shows. Although, I didn't let my 1st watch t.v. until he was 2 years old. Or that some restaurants had days when kids eat free or for $.99. Or that there were movie theatres that had special showing of movies to which moms bring their infants. Then there are all of those places that don't advertise or don't advertise much. The only way I found out about the really great places was from other parents. We needed a place where we as parents could share our knowledge and experiences. The businesses that we are going to have on our site need to be reviewable. If I love a place or I hate a place I want to share that with other parents. We wanted to have email reminders. So often I would look through the newspaper and see something that I would wanted to do with my kids only to discover that the event had already passed by. On our site if you see an event, and are a member(free), that you like you can request an email on a certain date that will remind you of the upcoming event. We wanted the ability to know how far a place was from our house. On our site, if you are a member (free), you will know the distance a venue is from your house. Pretty cool! We even include a map. We wanted EVERYTHING to be searchable. Not an easy task but we have it. We wanted to have a Dining Deals Calendar. If you click on a day of the week you will see all of the dining deals (example, free kids meals) for that day. We wanted the site to look good, really really good. We think we nailed that one too. We wanted parents to be able to rate a venue so that we could search for the highest ranked places to go or services to use. We wanted businesses to be able to include a link to their website and a photo or two of their business. I always hated it when I would read about a kid-friendly place and then have to search the web for the businesses website. On kidwinks.com all one needs to do is click on the link. Most importantly it had to contain a lot of information and it had to be free to use. We knew that to get the most information about things to do and places to go that it would have to free to business too. The point was to create something really useful.
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